Posted on 04 December 2013
Owners of ski property will welcome a new report by a university in the Republic of Korea that shows how skiing even just once a year contributes to a person’s happiness and can improve their overall wellbeing.
Yonsei University conducted a survey of 279 visitors at three major ski resorts in South Korea. The happiness and satisfaction of skiers and snowboarders were recorded by assessing their sense of pleasure, their level of engagement in the activity, and the sense of satisfaction they reported after time on the slopes.
Of the volunteers, 45 per cent skied, 40 per cent were snowboarders and 15 per cent participated in both activities.
Respondents spent an average of four and a half days at a resort, while more than 90 per cent visited ski resorts fewer than five times in a season.
The skiers who got the most benefits were those who became most involved in the skiing and who forgot everything else in their lives while they were on the slopes. The researchers found that even a one off ski trip had a positive impact on participants.
“Adult playfulness can influence people’s happiness, while activities and socially convening around a sporting activity such as skiing have positive psychological outcomes and contribute to overall well-being,” said Hyun-Woo Lee, who headed up the research at Yonsei University. “This is also true for people who only casually participate in sports.” Lee advised that people who organize sporting activities should attempt to build group solidarity and greater involvement so that people can grow emotionally, socially and creatively.