Buyer interest in French ski homes snowballing before 2014-15 season

Posted on 07 October 2014

Decided to purchase a ski home in 2014-15? Well, you’re not alone! A leading developer in the Savoie region of the French Alps has reported it is ramping up its construction programme in a bid to keep pace with demand for its leaseback properties in ski resorts.

By the middle of this year the firm’s London sales office, which serves the whole of the UK market, was already on the verge of achieving its sales target for the year. And with the arrival of autumn there is no sign of a let-up in demand.

Experience suggests that a great season on the slopes will be reflected by a boost in the sale of ski properties and the indications are good for this year. Witness the scramble for seats by early bookers on Eurostar’s snow train and reports of unusually high levels of pre-season reservations in résidences across the French Alps.

Meanwhile, a recent French press report said that the past year has seen more properties being sold in the French Alps than in the South of France. This is thought to be on account of elevated prices in the Riviera and more people discovering the dual seasonality of property in many Alpine resorts.

One resort tipped by the developer to become a popular year-round Samoëns. This is following speculation that Club Med, having shunned several other French Alpine locations, is about to announce plans for a five-star Trident Club in the resort. When Club Med did the same in the previously little-known resort of Valmorel, enquiries and sales for buying property there rocketed.